Roll Labels vs. Individual Stickers: Which is Right for You?

When it comes to packaging and branding, choosing the correct label or sticker to suit your needs can be critical. Two popular options are roll labels and permanent die cut stickers, but what's the difference between them? In this blog post, we'll explore the key differences between roll labels and permanent die cut stickers, and help you decide which option is right for you!

What are Roll Labels?

Roll labels are a type of label that is designed to be applied to products quickly and efficiently. Roll labels are typically used for product packaging, branding, and identification, and are designed to be somewhat permanent and for short term use.

What are Permanent Die Cut Stickers?

Permanent die cut stickers are individually cut into a specific shape or design of your choice, and are designed to be applied to products as a standalone item. They are individual stickers so that you can just take a handful or sell them individually. They are typically used for merchandise, branding and/or promotional purposes. Permanent die cut stickers are also designed to last for several years in outdoor or indoor applications.

Key Differences between Roll Labels and Permanent Die Cut Stickers

1. Application Method

Roll labels are produced in a continuous roll and can be applied using a label dispenser (ours use a standard 3 inch core that fits most standard dispensers) or machine applied for larger quantities. Permanent die cut stickers are applied individually, by hand.

2. Durability

Roll labels are designed for short term, indoor use and are made from durable materials that can withstand some wear and tear, while permanent die cut stickers are designed to withstand the outdoor elements for several years.

Which is Right for You?

Deciding between roll labels and permanent die cut stickers depends on your specific needs/application. If you're looking for a label that is designed to be applied quickly and efficiently in a continuous roll, and is durable enough to withstand some wear and tear, a roll label is likely the right choice. If you're looking for a promotional item that can be handed out individually, a permanent die cut sticker may be a better option.

In conclusion, while roll labels and permanent die cut stickers seem pretty similar, there are key differences between them that can impact your packaging and branding. By understanding these differences, you can make an informed decision about which option is right for your specific needs. If you're still unsure or need some advice, contact our team at TM Impressions and we would be happy to share our professional opinion and help you find the best solution that works for you.